வணக்கம்!
Sriram Venugopal.
Ciao! I’m Sri. I’m a designer, maker, storyteller, and an analog photographer. I’m currently designing products and services at Zalando SE.
At Zalando, I drive strategic design for Zalando Marketing Services, building products and leading initiatives that help brand partners with advertising solutions while ensuring consumers have a consistent experience across our fashion store.
Before Zalando, I spent 11 years designing consumer products and enterprise services at Tata Consultancy Services. At TCS, I designed a variety of products and services for a global clientele — ranging from consumer mobile apps and enterprise software to strategic workplace services.
I’m currently living in Berlin, Germany. I was born and brought up in Chennai, India. You can reach me at msgsrive@gmail.com. I’m also available on LinkedIn, Instagram, and X / Twitter.
Work I’ve done.
Thoughts I’ve typed out
View all →The case for being a generalist designer
Oct 20, 2025Book review: Welcome to the Hyunam-Dong Bookshop
May 22, 2025The story so far.
My story starts in Chennai, where I completed my schooling in 2007, followed by a Bachelor’s degree in Electronics and Instrumentation Engineering. After graduating in 2011, my interest for software led me to join TCS as a developer. I worked as a full stack developer for two years before transitioning into product design.
At TCS (2011-2022), I worked with renowned brands like Citibank, GE, Microsoft, Singapore Airlines, Changi Airport, KLA — designing everything from mobile apps to large-scale webapps for factory floors.
My work spans product, service and visual design, design thinking, user research, storytelling, design systems, and data visualizations. I’m comfortable with coding and primarily use Figma for design. I’m also proficient with tools like Cursor, Claude Code, Lovable, v0, Bolt, Framer, and Webflow — constantly experimenting to bring ideas to life.
